Introduction Product planning is essential for firms that develop, manufacture, and sell goods. With a product development plan, businesses can assess their current consumer demographics, identify potential for expansion, and create product development goals that help them gain, retain, and service their consumers. In this blog, we'll explore the fundamentals of product planning—a crucial process for companies involved in creating, manufacturing, and selling goods. We'll break down the seven strategic product planning phases and discuss how to craft a successful product planning strategy. Join us as we simplify the complexities of product development, focusing on attracting, retaining, and serving consumers. [...]